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Blu-ray Sales, Jan. 6-12: Despicable Me 2 Maintains Its Hold

Posted January 16, 2014 10:29 PM by Josh Katz

Blu-ray DiscFor the week that ended on January 12th, Universal Studios' Despicable Me 2 again took the number one spot on both the Blu-ray-only and overall package media charts. This animated comedy, the sequel to Universal's 2010 hit, netted the studio a healthy profit last summer, grossing over $918 million worldwide, and it has continued this success on the small-screen. On the home media platforms, Despicable Me 2 has been number one for five weeks now, and last week, it had an HD market share of 40%.

Next up on the Blu-ray-only sales ranking was a new release: Twentieth Century Fox's Runner Runner. A collaboration between The Lincoln Lawyer director Brad Furman and Rounders screenwriters David Levien & Brian Koppelman, Runner Runner struggled to find an audience last October. Critically, it scored an anemic Metacritic grade of 36%, and it couldn't even recoup its $30-million production budget in domestic markets; it made only $19 million in North America, though its international earnings boosted that total to just under $63 million. Runner Runner sold 68% as many Blu-rays as Despicable Me 2 (its Blu-ray market share was 41%) and 67% as many total units as the Steve Carell-starring animated feature.

Finally, Fox's Percy Jackson: Sea of Monsters unseated Fast & Furious 6 to round out the top three spots on the Blu-ray-only media list. So far, Percy Jackson has enjoyed a second life on home media that counteracts the somewhat tepid theatrical response it received; its Metacritic score was 39%, and the $68 million it made domestically did not cover its $90-million production costs. On the Blu-ray-only list, Percy Jackson: Sea of Monsters sold 66% as many discs as Despicable Me 2 and had a 41% HD market share. On the overall package media chart, Percy Jackson came in fourth place - behind Duck Dynasty: Season 4 and Runner Runner - selling 65% as many total units as Despicable Me 2.

Top Ten Blu-ray Sellers for Week Ending 01/12/14:
  1. Despicable Me 2
  2. Runner Runner
  3. Percy Jackson: Sea of Monsters
  4. Fast & Furious 6
  5. The Wolverine
  6. Man of Steel
  7. The Lone Ranger
  8. Elysium
  9. Don Jon
  10. Mary Poppins
Top Five Home Media Sellers for Week Ending 01/12/14 (% of Blu-ray's Market Share Noted):
  1. Despicable Me 2 (40%)
  2. Duck Dynasty: Season 4 (5%)
  3. Runner Runner (41%)
  4. Percy Jackson: Sea of Monsters (41%)
  5. Fast & Furious 6 (41%)
Top Five Blu-ray 3D Sellers for Week Ending 01/12/14 (Per % of Total Unit Sales):
  1. Star Trek Into Darkness 3D (10%)
  2. The Wolverine 3D (10%)
  3. Epic 3D (8%)
  4. The Croods 3D (7%)
  5. The Hobbit: An Unexpected Journey 3D (7%)

Source: Home Media Magazine | Permalink | United States [Country settings]

News comments (2 comments)

  Jan 16, 2014
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Runner runner is in second place?? There's no stopping for the minions!

  Jan 17, 2014
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Glad to see Minions taking over for so long. Sucks we have to wait till 2015 for their movie and 2017 for DM3!

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