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Dissecting the Insanity: What Does the Paramount Deal Really Mean?

Posted August 21, 2007 06:33 PM by Josh Dreuth

Blu-ray.comWhen the press release was issued stating that Paramount would be supporting HD DVD exclusively, it was a huge shock to the Blu-ray community. What would drive a movie studio to abandon the more widely adopted high definition format, abandoning potentially millions of Blu-ray consumers, for an inferior, under-supported format? As we found out, it was a red suitcase filled with $150M and the promise to extend this needless format war for another 18 months. Paramount hasn't been a huge player in the high definition war thus far; they've only managed to produce 33 titles for Blu-ray. In sharp contrast, Fox/MGM has so far released 38 titles (over the course of six months) and has another 29 planned for the remainder of the year. Additionally, Paramount has been the slowest to adopt the latest technology, just recently adding AVC support (with ‘Flags of Our Fathers') and almost supporting lossless audio (a PCM track was planned for ‘Blades of Glory'). Their releases are solid, but not even close to the presentations delivered by diehard Blu-ray supporters Disney and Sony. So why did the HD DVD Promo Group pay $150M for exclusive support if that support would be weak? Very simply, they were in deep trouble heading into the forth quarter of the year. Universal, previously the only exclusive HD DVD studio, had seriously bombed in the theater during the summer months, meaning they had few if any blockbuster release for the holiday season on home video. HD DVD needed a reason to exist, and an ultra special edition of ‘Evan Almighty' just wasn't going to cut it. Essentially, they spent $150M for the exclusive rights to ‘Transformers' and ‘Shrek the Third'; and of course, potentially, any other Paramount/Dreamworks blockbusters released in the next year. What remains to be seen is if these high profile releases can do what other exclusive high profile releases have failed to achieve: sell HD DVD players. What the HD DVD Promo Group really bought was one year of life-support for the ailing format. An end to this war was penciled in for early next year, but with this recent shift in support, there is little hope for that now. The shift adds more confusion to an already confusing format war, and consumers will simply stay away until the dust settles; and who can blame them? If a studio can be so easily bought, why shouldn't they hold out until the HD DVD Promo Group is ready to buy their support as well? The obvious first reaction is what you have been witnessing on this website and others: panic. It is easy to let a big press release make you doubt why you chose Blu-ray in the first place, but Paramount's support wasn't the only reason. I can't lie, the news does sting as I have enjoyed many Paramount releases, but I won't let it sway my stance. Stay “Tru Blu” and keep supporting Blu-ray. Resist supporting an inferior technology for one or two movies, and enjoy the countless classics currently on and coming soon to Blu-ray. The best Hollywood studios, most respected producers and directors, and even Paramount's own engineering staff prefer Blu-ray over HD DVD. They all have voices, and not even $150B would be enough to silence them all. *This is an opinion piece by Josh Dreuth, and does not necessarily reflect the feelings of Blu-ray.com, its owners, employees, or members.*


Source: Blu-ray.com | Permalink | United States [Country settings]

News comments (144 comments)



Top contributor
Ben
  Aug 21, 2007
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Thank you, Josh... excellent column!

pscoop
  Aug 21, 2007
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Ah the voice of reason. Very good points. If the Paramount decision did not include Transformers I would not have had much reaction. As it stands I am not panicked but irritated with Paramount and the their motivation and the motivation of those that paid them to make this decision. I don't think 3 movies will be enough for HD DVD to claim victory, like you said, it will just prolong the inevitable.
blurayalltheway
  Aug 21, 2007
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Yeah -Heck ya! M$ can suck it! I'm staying blu, or TruBlu. Fact is if enough directors like Bay and Spielburg keep crying over spilt milk, other studios will take heed. Transformers will find it's way onto BluRay. But seriously- do they think a 1 movie will make people buy a $300 player? It's going to take more than that. It's all up to Fox and Sony to make movies like Spiderman and others, available to us!

I'm on the rally wagon, who's with me!!!?

Aaron
  Aug 21, 2007
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Josh, It reflects my feelings.

I think the whole Paramount thing is absurd. Supporting the winning format would most likely bring
in more than 150$ million, and with Christmas soon, it's almost certain that it will. Oh well, everyone
make stupid decisions, but this is the most ridiculous decision that one could make. It just prolonged
this never ending war.

jcdDigix
  Aug 21, 2007
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In the meantime let's BOYCOTT all Paramount Products (DVD, Theater releases etc.)
M_FRESH
  Aug 21, 2007
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Blu 4ever. Ill keep buying my blurays every tuesday to end this asap.

quexos
  Aug 21, 2007
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well, still it feels like a sliver out of reach, it won't kill Blu, but it will itch and irritate the whole thing. if i may say, the blu group should target europe as well cause it's the last "rich" corner of the world where nex gen ignorance is still rife. ask people in the streets in belgium or france, whether they like blu or hd-dvd best and the answer will be most of the time: what ? what is that thing you talk about ?
those can be easy preys to hi-tech ignorance and fall for hd-dvd, thinking they get the best product.

WARNER: if you want to do something right, this is the time to go Blu exclusive, you KNOW it is the best format, it is not rocket science to know that 50GB is better than 30 especially when HD takes so much room, you KNOW nobody likes to watch what they used to call flippers (DVD's with the movie cut thus u had to flip the dvd half way in the movie).
you KNOW all that WARNER people, you have the power to cut this short, so please make sense and come BLU exclusive.

kknight
  Aug 21, 2007
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Great column! I'm staying Blu forever. I haven't bought HD-DVD movies since the day I got my player (360 add-on), I don't plan on changing that because of Paramount's decision.

bluflu
  Aug 21, 2007
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Paramount has lost all respect, and all my business. If it isn't on Blu-ray, it won't get bought. 100+ BDs and counting.
oldmike
  Aug 21, 2007
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i think a biger shock whoud be if new line join the war as Blu-ray only

Top contributor
jw
  Aug 21, 2007
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be true, support blu!!!!!!!Well stated
BMS77531
  Aug 21, 2007
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Contact Viacom

With the announcement this week that Viacom's Paramount Pictures and
DreamWorks Animation would exclusively support HD DVD. I want Viacom to
KNOW I will NO longer watch or support the show or movies. Being average
Consumer, this announcement does not support
me. I own a PS3 and rent/ buy Blu-ray and with this decision I will not buy
another player to watch my favorite shows and movies; in fact I don’t need to.
This is just another way for a CEO to GET MORE MONEY and HANG THE REST
OF US. It is no wander why pirated copies of DVD's are a problem, and if you
ask me a company that thinks only of its BONUS and not it costumers
DESERVES IT.
JohnH
  Aug 21, 2007
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Nice post! So, bottom line, I have to wait 18 months or so to watch certain titles until the insanity dies down. So be it.
rwriley
  Aug 21, 2007
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Why didn't they just price the player at $299 when HD-DVD did. This war would have been over 6 months ago. IMO - the player price is the one thing that prevented Blu-Ray from killing HD-DVD off. If, by chance Sony loses this one too (Beta), the price of the player will be debated for years. Why not take the $110 Million they are planning to spend on a promotion and use it lower the player price ?

JTK
  Aug 21, 2007
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Well said, Josh!

tru blu
  Aug 21, 2007
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I've said before and I'll keep typing it till I have RSI it's all about the quarterly sales figures. So if you
can afford to do so go out and buy a couple of blu ray discs (especially Warner!! now the only neutral)
so that blu ray can increase their ratio.
Studios cannot argue sales figures. Especially Warner who can do side by side comparison e.g 300

BTBuck1
  Aug 21, 2007
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Couldn't have been said better by anyone. AMEN!

ReduxInflux
  Aug 21, 2007
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"They all have voices, and not even $150B will be enough to silence them all."

typo or hyperbole?


but nonetheless well spoken!

monkyman
  Aug 21, 2007
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All the top Directors should refuse to sign a contact for any new movies unless they are released on the formats that they agree on. ( Like Speilberg )
If they perfer BD, it should be there option.

tru blu
  Aug 21, 2007
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To Paramount I WILL NOT be getting a HD DVD player even for Transformers & Shrek. As much as I
want these. This also goes out to Universal

Dooky
  Aug 21, 2007
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Money rule the world,but still......Blu-Ray will win,HD DVD history!!!!!!Good luck Paramount!God bless BLU!

coolmilo
  Aug 21, 2007
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I wonder how good of a deal it was for Paramount. They were bribed for only $50 M. If Paramount sold each and every Blu-ray customer a copy of Transformers and made $20 profit per sale that is $30 M for that title alone. Paramount was not really looking at the big picture when they sold their soul to M$. If they went Blu-ray exclusive for free that would have essentially ended the war. Then soon after, you have joe consumer trading in their DVD players for Blu-ray. I still feel that the real competition to Blu-ray is DVD. The Paramount news this week insures that DVD will continue to be the dominant home video media and that average joe consumer will remain on the sideline for the long term.

Dreamworks imagination seems to have made the better deal. Fortunately, they don’t hold a candle to Disney/Pixar.

I just hope and pray that Warner remains neutral.

Top contributor
Blu Titan
  Aug 21, 2007
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Josh, I must congratulate you. This is your best column. Informed enthusiasts like us are fully aware that only Blu-Ray conforms to our expectations for the format of the future.
Cromeus
  Aug 21, 2007
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I'm not fazed one bit by this announcement in fact it's made me feel stronger about the issue. Blu-Ray is a better format and still has stronger support and has only gained momentum. Hopefully this will not sway too many people to choose the weaker hd-dvd format. Microsoft and their affiliates won't have me buying their crap today or anyday in the future!

I agree with you all the way Josh!

planosuperman
  Aug 21, 2007
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Regardless of my favorite movies being exclusively released on HD-DVD, to me it's perfectly clear that HD-DVD's demise is undeniable.

I cannot and will not buy an additional altered format DVD player for the sake of having 2 or 3 of my favorite movies.

Blu is truly better with its capacity of data and other features, and will eventually outperform and become the dominant format of the world.

Great wording Josh & keep us up to date.

richard lichtenfelt
  Aug 21, 2007
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I have heard people on here talking about buying a hd-dvd player just for Transformers. You could buy at least 15 blu-ray movies for the cost of a hd player and a copy of Transformers. Is Transformers really worth 15 blu-ray movies plus then you have your very on soon to be betamaxed hd player which won't be worth its weight in camel feces once this war is settled?.
Don't sell out like paramount. Shrek 3 was garbage. Eddie Murphy went from one of the best stand up comedians of all time to a donkey with learning disabilities what a shame.

ESUNintel
  Aug 21, 2007
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So I guess this means we will never see Transformers on Blu-ray?? ...that's not good. O well, I guess I can live with out Transformers. ...and let us continue supporting Blu-ray all the way!!!!
Shark
  Aug 21, 2007
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Dissecting the Insanity: What does the Paramount deal really mean? Nothing!

I think this will back fire and Blu-Ray supporters like us will dig in and finally fully throw their support behind blu-ray and sales of Blu-Ray movies will be through the roof and Paramount will be left looking pretty stupid.

Cheers,

E-Dogg
  Aug 21, 2007
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I am a Blu-Ray supporter til the end period. HD-DVD may have been thrown a life preserver, but being in an ocean that's Blu they are bound to drown.

Raziel Dune
  Aug 21, 2007
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Dude with Micheal Bay and Steven Speilburg the two biggest Directors Paramount has cry foul i think the insanity shows through right there.

TruBlu2
  Aug 21, 2007
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Way to go Josh!! Hit the nail right on the head!!!

I'm TruBlu all the way!!! F paramount I will not support paramount anymore!!

I have vowed allegiance to Blu-Ray
Shark
  Aug 21, 2007
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I agree, Shrek 3 was the worst movie I saw this year.............complete crap. The only reason it made money was because everyone thought if it was even half as good as the pervious Shrek films, it would be worth it. But it wasn't even in the same galaxy as 1 and 2. Not even worth renting. Transformers will be available on DVD if you can't wait, and Blu-ray does a beautiful job of up converting to 1080p, which the HD DVD A2 won't do even with a HD DVD 1080p disc in it. So said, (but really really cheap)............Cheers,

ericede
  Aug 21, 2007
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It's obvious that Face/Off never went to production since they kept delaying the release. Paramount is only on the HD-DVD gravy train for 18 months. I'm sure Blades of Glory (Blu-Ray) is sitting in a warehouse somewhere.

It may buy HD-DVD a little time but Blu-Ray has a huge holiday schedule. We;ll just have to see how bad HD-DVD tanks.

Chris7277
  Aug 21, 2007
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Great column, panic is what I did. I think it is time for me to take in a good non Paramount movie tonight.
jose
  Aug 21, 2007
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Es una verdadera pena esa decision de paramount, Excelente comentario Josh, larga vida al blu-ray disc, from the Dominican republic
yankeedawg21
  Aug 21, 2007
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Why doesnt blu ray pay WB to be blu ray exclusive??

Walken
  Aug 21, 2007
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This will, as everyone is saying, just postpone the inevitable crash and burn of HD-DVD. Really Blu-ray's success is due to us proud PS3 owners who really spend money on this stuff where as most of the people who bought that M$ p.o.s. do not. They all are saving what allowance mom and dad give them to buy the insanely over priced and retarded Halo 3 Legendary Edition pack to they can wear their lame helmet while they play. As far as Transformers, lord only knows how many years I have waited for a movie to begin with, I think 18 months is a drop in the bucket. I can use that time for VIA hate mail.

marine92104
  Aug 21, 2007
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I was excited to see that Paramount was going to start having uncompressed tracks on their releases & then they bail.

According to this article it's not for 18 months. If you look at the last question & answer it's for an indefinite committment.

http://www.pcworld.com/article/id,136253-c,dvdtechnology/article.html

Top reviewer
gvortex7
  Aug 21, 2007
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Way to go bro. That was a well written column.

highdefw
  Aug 21, 2007
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Well spoken man. Transformers was the only movie I really wanted from them, but I could settle for the dvd version for now. And if HD-Dead bought off Paramount for $150 mil, then why didn't Blu offer to do this earlier? $$$ is everything.
rwduke
  Aug 21, 2007
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The Paramount news was shocking and disturbing at first. I'm still upset at Paramount for taking a bribe and I will never forget they did that. The Paramount name is tarnished for good.

But today I see this in a whole new light. HD DVD's jugular is exposed and they know it. They are desperate and this is their last hope. They had to resort to bribe money to stay alive a little longer.

Too bad Paramount has decided to go down with the ship. But Paramount now deserves what they'll get.

Enjoy your blu-ray movies from all the other studios and watch HD-DVD gasp for air. Life support only lasts so long.

thehappyman
  Aug 21, 2007
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I dont like any of the Paramount titles...... So I dont give two hoots....... Probably lots of folks like me. Transformers didnt light a fire under me.....
The Don
  Aug 21, 2007
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I don't know many of the upcoming Paramount releases I was going to buy aside from Transformers....

and it does sting...

but I really don't care about losing Paramount...I have no need for a HD DVD player when I already have Blu-ray....

let's be realistic here...why shell out another 300-400 bucks for a handful of movies that might be available anyways at some point...

I don't NEED to see them now...I still have a whole bunch of movies to catch up on during this upcoming holiday season....and after it...

I am where the movies I want are and I didn't get into this to own 2 formats....

MS can try all they want...but it's going to take alot more to compete..

darkpoet25
  Aug 21, 2007
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I agree 100% Josh. This is exactly how I and so many more on here feel. Yes it did sting at first, but then I saw what Fox planned to release and I nearly shat my pants. One movie wasn't going to sway me to buy any other Paramount releases anyway. The others I wanted I already have. Besides with a release like Close Encounters being BR exclusive is a big reason I chose such a great format in the first place. Go Blu, go Spielberg and go blu-ray.com!

gamer4eva
  Aug 21, 2007
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thanx josh for making this point of not buying HD-Dead player for 1 or 2 movies appreciate it

i wan't the matrix
surfpeak
  Aug 21, 2007
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This Paramount move is horrible news. None of us want a format war. We all just want one format already, and Blu-ray is the clear market leader. However, this will serve as a needed wake-up call for Blu-ray I hope.

Things Blu-ray could/should do to extend their lead and end the war:

-DTS HD Master Audio decoding on all high end players
-Dolby TrueHD decoding on all players
-Infrared remote for PS3 (sheesh!)
-High Bit Rate Audio pass thru on all high end players
-Interactive (BD-Java) on all players
-Ethernet connection (wired and wireless preferred) on all players
-Resume playback for all titles
-HD extras that actually show the benefit of the higher disc capacity
-Answer to the upcoming Toshiba HD-A35 for $499 in October for the high-end consumer (will have all of the above player features)
-Answer to the upcoming Toshiba HD-A3 for $299 in October for the low-end consumer

It pains me that I've seen nothing announced yet in 3rd-gen Blu-ray players that meet the above. If the PS3 can just add DTS HD Master Audio decoding, an infrared remote option and High Bit Rate Audio pass thru, great, I'm there.
Metal_Kizz
  Aug 21, 2007
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transformers the movie 2007, was a really nice tribute to fans and the show and thats why it was a decent film and not a bulls**t cash in on a much loved franchise, but i can live without it, id just buy it on dvd, my blu ray player is a ps3 and with the last couple updates it now upscales dvds to full screen, i watched kiss of the dragon on dvd before thinking about buying it on blu ray as i love the film, but after seein how gd it still looked i didnt buy the blu ray. fair enough the dvd wont be as gd but itll do and will be far cheaper in the long term till it comes out on blu ray. and with the release of the 1985 animated movie still on blu ray it wont matter. the movie was great and how transformers was, live action is awesome but i can live with the animated movie till march 2009.
Metal_Kizz
  Aug 21, 2007
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to the above comment, why would you want an infra (inferior) red remote for ps3? when theres a BD bluetooth remote? :S saves you having to point the remote like a tard at the console, and that never works wen sumthings in the way. the shooter was one of my most impressive buys, as it was one of the 1st ive noticed to have all features in high def.
Shark
  Aug 21, 2007
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I just read an interview with Alan Bell, executive vice president and chief technology officer for Paramount Pictures at: http://www.pcworld.com/article/id,136253-c,dvdtechnology/article.html. Is this guy ever a scum bag. This guy talks out of both sides of his face. One minute he says they chose HD DVD because of its unified specifications and the next when asked about lower storage capacity he starts talking about a 45GB disc which is under development which none of the HD DVD players to date can play. He’s under the gun for this it's clear, and we need to step up the pressure on this dumb asshole!............Cheers,

goshikisen
  Aug 21, 2007
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Well said... there isn't much you can do when somebody (or somecorporation) is waving fistfuls of cash in your face. Hopefully 18 months from now the HD market will be established enough that Paramount won't be so easily swayed by M$.

Top contributor
PBR
  Aug 21, 2007
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CHEERS!!!

groovyone
  Aug 21, 2007
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Excellent writeup, Josh. I will miss Transformers, but certainly not enough to spend $200+ on a player I don't trust to watch it in a format I don't believe in.

Keep up the great work.

PaulDubya
  Aug 21, 2007
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i agree 110%
Omnicron
  Aug 21, 2007
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Here's a post I posted on another story.

Okay folks I really don’t understand what all this madness is about?
I checked to see what releases Paramount has slated and I’m not that impressed

• Braveheart
• Coach Carter
• Forrest Gump
• Grease
• Save the Last Dance
• School of Rock
• Son of Paleface
• Spongebob Squarepants: The Movie
• Star Trek: First Contact
• The Ultimate Star Trek Collection
• Vanilla Sky
• Zodiac
• Flashdance
• Ghost
• An Officer and a Gentleman
• The Jack Ryan Collection
• Face/Off
• Star Trek: The Original Series - Season One
• Blades of Glory
• Saturday Night Fever
• Next
• Top Gun
• A Mighty Heart
• Transformers
• Shrek(s)

Aside from Transformers, Shrek(S), Top Gun and Braveheart I really don’t have any want for the other releases. I can wait 18 months for these movies until then I will just upscale DVDs to 720P and 1080I really it isn’t all that bad! By the time this "EXCLUSIVE" deal expires Paramount and all the other companies that are backing this technology they will see that Blu-ray is the REAL next generation media and be forced to start releasing all their titles on BD.

Take a look how Toshiba and Sony came to this point. Toshiba was approached shortly after the DVD was created by Sony to create a joint high def format. Toshiba declined and wanted to see what the market yielded. Sony then ventured off to create the NEXT generation media on their own. However a couple years ago Toshiba decided they wanted a piece of that pie but by then Sony had their R&D so far ahead they couldn’t catch up. So they devised a plan, to produce the new media on production standards created for the DVD. The result fast production and cheaper cost because they used existing technology and infrastructure. They then started flooding the market with their players and product. The only problem with this is since they used “OLD” technology they are very limited like only being able to get 30GBs on a disc.

On the flip side Sony has been developing this technology for some time and came up with new production methods and really created new technology. The result more expensive since they had to create new ways of producing these discs and technology, but they created a disc that can store up to 250GBs with 4 layers and the layers are so thin that they can add more. They’re discs are also scratch free which I don’t see HD DVD discs offering.
In the time they have both been on the Market HD DVD has been losing ground! Their lead that they had due to their year head start is almost non existent. Look at all the companies that are now producing Blu-Ray Discs and hardware and those who are producing HD-DVD equipment. Also take into consideration the computer industry try to find a HD DVD drive, they’re out numbered by 4 to 1 by Blu-Ray Drives. Then there are these movie sales! All these factors lead to one thing; the champ has been named just not crowned yet. If you didn’t know by now who the successor to the DVD is can I interest you in a turntable, the successor is very clearly Blu-Ray

Once again Sony created a winning product just like the beta! Yes I said beta, just look at any major new agency and check out what media they use, its digital beta! It’s a true story hand to god! Last time I checked not even my grandma uses VHS anymore!

So for all the people getting mad and upset that these companies are accepting these pay offs, don’t be! In a few short years all those who sided with HD DVD will have wasted tons of money for antiquated equipment that has gone the way of the T-Rex! But hey I guess in 2 years when the get nostalgic they can whip it out with their cassette tapes and Atari’s and reminisce about when they use to use these things!

I can't wait for 1440P and the online content for Blu-Ray it will really showcase the best of what Blu-Ray has to offer and the limitations of HD-DVD

I'm sorry to all those HD-DVD backers, Toshiba really got it wrong with this and in the long run has cost a lot of people lots of time and money!

Toshiba realizes this is a 2 horse race and Blu-Ray camp is about to ride right into the winners circle!

Thanks for reading go Blu-Ray!
gingerthugg
  Aug 21, 2007
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Josh,
I have a Blu-ray player and HD-dvd player. I wouldnt call Hd-Dvd inferior when I notice most Hd-dvd's has more features and on some movies better picture quality. Being cheaper doesnt mean inferior. Having both I can stay nuetral.
Remember Blue-ray players wouldn't come with 5 free movies if there wasn't such a thing called HD-DVD. Competition is good, even if it is a format war.

tmax
  Aug 21, 2007
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Josh you are spot on, still I would have loved to have been a fly on the wall in the executives office
when all this backlash started.

In regards to Warners, I just visited their new site for Blade Runner trying to get specs for the Bluray
5 Disc Ultimate Edition, When registering for exclusive content I was asked to answer a survey.
They wanted to know which HD format I own/support, I answered Bluray naturally.

If anybody else hasn't or wants to visit Warners New Blade Runner Site:
http://bladerunnerthemovie.warnerbros.com/
Click on exclusive content if you want to answer the survey.

FFObsessed
  Aug 21, 2007
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*applauds*

Perfectly put. I feel the same.

$150 million for Transformers and Shrek. Sure, big blockbusters which will sell well on HD-DVD... but they still pale in comparison to the exclusive line up of Blu-Ray.

All this move does is delay things. Blu-ray will continue to out sell HD-DVD week after week, but it'll just be a longer wait until retail drops HD-DVD in favor of Blu-ray.

Cameio77
  Aug 21, 2007
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OMG i want tranformers on BD! I will stuck with BD forever their still great title just forget paramount damn u M$ i will buy more BD OK just to KILL U HD DVD n finesh this stupid format-war

marine92104
  Aug 21, 2007
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Everybody needs to read this article. According to Paramount it's not for 18 months it's an indefinate move to HD DVD.

That's what I'm bummed about. At first I thought it was for 18 months like people were stating until I read the article from the Paramount exec saying it a permanent move.

They were just starting to get things together on Blu-ray by using AVC & uncompressed soundtracks. I was really looking forward to Top Gun with an uncompressed soundtrack.

Here's the link again to the article:

http://www.pcworld.com/article/id,136253-c,dvdtechnology/article.html.
Brian73
  Aug 21, 2007
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I think getting upset about this is just childish and stupid. It comes down to one thing and one thing only. If you support Blu-ray, buy a Blu-ray player. If you support HD-DVD, buy a HD-DVD player. I support both. I could care less. Who cares which is the better format, I find both formats are great. This format war will go on for many years to come. DVD will not be going away any time soon. For me it's a little too early to commit to Blu-ray and HD-DVD.
tkaelin01
  Aug 21, 2007
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$150m is how much selling your soul goes for now days. Pathetic. It so bluntly obvious that it is a smack in the face to consumers. I realize corporations do things like this all the time but this is different how they publicly made such an obvious move. Bluray is increasingly becoming the chosen format and at HDDVD’s fading moments Paramount takes a bribe to keep them alive a little bit longer. Bluray owners lose titles that could be released and enjoyed by consumers, HDDVD owners lose, they spend more and more money on a format that will eventually not be here, and the corporate world loses, the format war could have been damn near over and more consumers would jump on the high definition scene making all the corporations more profitable. Oh well, short term massive profit for Paramount is what meant the most for them. Their image is forever tarnished.

planosuperman
  Aug 21, 2007
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Strangely, it seems as though everyone who posts on these forums is only stating there own opinion and not responding to any questions or other related topics posted by others?
Madd_Dawg
  Aug 21, 2007
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I know!! I don't see why some Blu folk so quickly went into panic mode and are declaring themselves neutral now. Have faith in the superior format that you chose. Spielberg's movies was the best they had anyway and those that he directed will remain blu-ray. Not to mention the fact that his name carries a lot of weight in Hollywood. Nice article.

lonewolf8
  Aug 22, 2007
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Josh,
Great article. Very well said.
I have one comment and thought on the voices who are calling on people to boycot Paramount.
My feeling on this is continue to support Blu-Ray, NOT to boycott ANYTHING Blu-RAY!
Think for a moment. If Paramount continues to sell the remaining stock of Blu-Ray titles they have so-far released, what does that tell them?
That there are people supporting that format. That it was a mistake to go exlusive to HD-DVD.
Keep buying Blu! Buy ANYTHING blu you like and want!
THAT is what sends a message more than anything else. That people are willing to support the Blu-Ray format.
If you want to boycott, boycott ANYTHING HD-DVD. Because the sooner everyone goes blu, the sooner this silly war ends and we all win with one format...
That's just my opinion, and what I intend to do. I have 85 Blu-Ray titles and counting....
beepemborp
  Aug 22, 2007
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Josh, I'm with you all the way with Blu-Ray. "Blu-Ray all the way!" That should be the format war motto. I will forever support blu-ray till every distribution company collapses and has to support blu-ray and HD DVD dies.
lostboy85
  Aug 22, 2007
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Powerful Column. Thank you.
TonyV
  Aug 22, 2007
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You guys are so funny, acting all insulted and outraged over Paramount's and Universal's decisions.

Step back to reality for a minute and think. Studios aren't rushing to support either format, regardless of which side they're standing on right now. There's little commitment to either format; they could switch at the drop of a hat if consumer preference goes one way or another. The movies that have been released so far are very unimpressive and few for both formats.

And when the rubber meets the road, it won't really matter. In the end, it's the *consumers* who will decide which format will win. And as you can tell, consumers have been delightfully silent. Josh apparently believes that it's because of "confusion," which is an interesting choice of words for the real reason consumers are staying away: apathy.

The marginal difference between Blu-ray and HD-DVD and plain ol' DVD is minimal to the vast majority of consumers. No one except extremely high-end users are going to invest thousands of dollars into a new player and a new television (since the televisions that the vast majority of the public owns right now don't support the higher resolution).

Is Blu-ray a technically superior format? Maybe, maybe not, but that's irrelevant, too. What's the *practical* difference between Blu-ray and HD-DVD? Are there additional features that HD-DVD doesn't offer? Is the quality of the movie better on a Blu-ray disc than on an HD-DVD disc? None, no, and no. It's a little like the whole PS3 vs. Microsoft debate. Everyone says that the PS3 is a technically more capable machine, but somehow, Microsoft is still selling more machines and games. And the kicker? The most technically *incapable* machine, the Wii, is cleaning both their clocks. Why? Because Nintendo understands something that Microsoft and especially Sony just don't get: when all is said and done, to paraphrase James Carville, it's the fun, stupid. Nintendo's got it. The others have less. Likewise, if Blu-ray and HD-DVD are functionally identical and one is cheaper than the other (which HD-DVD is), people are going to go with the cheap format.

But speaking of the console wars, I honestly believe that that will end up being the Achilles Heel of Blu-ray. Sony didn't just endorse the format and embrace it, it sold its soul to Blu-ray. It bet the farm and then some not only on the format winning, but being wildly successful, in order to justify the cost of the PS3. Josh thinks that $150 million is a lot of money for the HD-DVD folks to spend? That's beans compared to what Sony has invested in Blu-ray.

The difference is that if HD-DVD loses the format war, the HD-DVD people (who are also the regular DVD people, incidentally) haven't really lost that much. They still have DVD, and they can always change their mind and switch to Blu-ray (the beauty of straddling the fence on formats). If Blu-ray ends up losing, though, it will be a MAJOR blow to Sony, one they won't soon recover from. It will forever be seen as yet another Betamax (another product touted as technically superior that got clobbered in the consumer market because of its lower-cost competitor that was at best only slightly inferior), damaging their credibility and striking a serious blow to the viability of future Playstation consoles.

A few other responses to Josh: "An end to this war was penciled in for early next year..." Where is the justification for such a ludicrous statement? Maybe it was penciled in on *your* calendar, but someone obviously forgot to tell your competitor. Funny how that works, and it seems to me that HD-DVD is anything but dead. Payoff or no, they just gained some ground on Blu-ray, and if you continue to treat them so facetiously while they compete so fiercely, there will be an end to the war, alright, but it won't be favorable to Blu-ray. (Of course, such arrogance is typical of endeavors involving Sony, and rarely justified.)

"The shift adds more confusion to an already confusing format war..." The only thing I'm confused about is why you think the format war is confusing. There are two formats battling it out. Blu-ray players won't play HD-DVD movies, and HD-DVD players won't play Blu-ray movies. I think you're assuming that consumers are a lot more stupid than they actually are. In fact, waiting for the dust to settle is precisely the *smart* thing for any reasonable consumer to do, especially considering the tiny marginal of advancement these formats are.

"Resist supporting an inferior technology for one or two movies, and enjoy the countless classics currently on and coming soon to Blu-ray." Again with the righteous arrogance. There are a *lot* more than just one or two movies on HD-DVD format. Frankly, as far as quality of releases go, the formats are pretty much equal, and I find it extremely weird to think that people are going to be loyal to a format instead of, you know, *movies*. (But there are a few of those people who exist. I see their posts above. We have a word for those people: Fanboy. It's not supposed to be flattering...)

"...even Paramount's own engineering staff prefer Blu-ray over HD DVD." Again with the pulled-out-of-the-air claims. Where's your justification for saying something like this? Which Paramount engineers? What article is that quoted from? As far as I can tell, you just made this up. It's petty.

"This is an opinion piece by Josh Dreuth, and does not necessarily reflect the feelings of Blu-ray.com, its owners, employees, or members." Thank goodness for Blu-ray, although the stuff you've said seems to be typical of the Blu-ray crowd.

The funny thing is that personally, I don't even *care* who wins the format war. I'm one of those people who have a decent home system, but I'm not going to pay thousands of dollars to be on the bleeding edge. Though I've seen both formats, I don't own either. And the *really* funny thing is that in the end, *neither* HD-DVD nor Blu-ray will win this war. The next medium will be network delivery, not physical media.

But hey, stay locked up in your ivory tower while casting stones towards the other ivory tower across the way. Those of us in the real world are infinitely amused.
Captain_Jack_Sparrow
  Aug 22, 2007
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I think that Spider-man, Pirates, and Die Hard trump Star Trek and Transformers anyway. The only HD DVD release I'll miss is Heroes. And Lost is plenty of compensation for that. And Paramount's biggest potential hit, Indiana Jones 4, will be dual-format anyway.

All that's going to happen is Paramount is going to watch as Blu-ray still sells 65% to HD DVD's 35%. It's not a mistake for them, per se. They've got their $150 Million. But it won't endear them to consumers or filmmakers.

Blu-ray is here to stay. It may just take a little longer for wide adoption.

U4K61
  Aug 22, 2007
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I am going to step up and buy more blu-ray.

Top contributor
MOONPHASE
  Aug 22, 2007
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What a bunch of greedy fools aka Paramount but then again the people who offered the money are stupid as well bribing Paramount to quit making Blu-Ray movies. I bet it was just some HD-DUD fan who wants Blu-Ray to lose but this is just showing how stupid Paramount can really be because $150 mil. you couldn't pay me enough to change to HD-DUD anytime even if I did work for Paramount i would never agree to it and if I found out that the money i was given was from this deal then forget it. Oh well I dont work for Paramount and Im sure as heck not to now.

electricstormz
  Aug 22, 2007
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Keeps this war going a bit longer.. Excellent post!
lylez
  Aug 22, 2007
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I predict both formats will last indefinitely, just as CDMA and GSM have in the cell phone world, and Linux and Windows have in the Operating System world. There's already a Blu-ray/HD DVD player.

In the long-term, I think dvd's will be phased out all together in favor of simply downloading movies onto a hard drive, just like CD's have given way to the Ipod, Itunes, etc. I already can download movies onto my PVR from Comcast.
Roberttimsah
  Aug 22, 2007
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I am an HD-DVD owner (360) and they know that Transformers needs to be on the more widely used format. I was hoping they would release it on HD-DVD. What would you expect them to do when they know they can sale more that way? There needs to be more common sense, and less emotion here. Hell.. maybe you could try HD-DVD?

I know you love BluRay but at some point you have to cut your losses and move on. The PS3 AND BLU-RAY will be a failure. It's as certain as death and taxes. The market has and will decide.

The movie market moves on quality of movie, price of player, and price and availability of media.

All of this because of a 20 gig difference? Astonishing.. And if you think I'm makikng fun of you, I'm not. I'm a 360 owner remember? Do you know what it's like to know that the Nintendo WII is kicking my systems ass!!?!?!? Why?

Because it's cheap. PERIOD. (It's in Standard definition for Gods sake!) Anyways, I feel everyones pain but my suggestion is to come over to the darkside and use both HD DVD and Blu Ray. (I won't simply because I don't need too and won't need too). Cyah.

demoni
  Aug 22, 2007
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Great column! And there's no way in hell I'm gonna buy a HD-DVD just because of Paramount's stupidity. I'll buy a standard DVD before that happens...
effextz21
  Aug 22, 2007
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an owner of both format,im very disapointed in this,i was really looking forward for transformer on blu-ray.yes i can get any movie i want but lets face my favorite color is blu

Lambchop
  Aug 22, 2007
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I do find Paramounts move interesting none the less. It's kind of like Sony not having much success with Plasma so... make Lcd's only Sony didn't need to manipulate & steal from its partners & then sell them out to do it... or put another way: Paramount can't quite make an el-car that goes 100mph so they'll switch technologies & make el-cars that go 30mph.. Yay! Lets just hope it doesn't prolong the format war as hoped Hd-dvd group...

kwhiplash
  Aug 22, 2007
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Omnicron...Top Gun is available for pre-order on Blu-Ray. I just ordered it off of Amazon last night! Unfortunately, I can't say the same for BraveHeart.
bluskiff
  Aug 22, 2007
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I get so mad when these people say bluray and hd dvd are the same. Is there a big sign a web site
we can send then to. With just the big info/none scratch coating/more space/video comes off disc at a
faster bit rate/. Even just say the three points but stop saying their the same.

Jesse
  Aug 22, 2007
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Hey guys!

Brand new to the forum! Ive been a long time viewer. First time poster!

This announcement really struck the wrong nerve. This is what I sent to Viacom...

"I, and thousands of others, are thoroughly disappointed in the HD DVD exclusivity announcement. We feel cheated and downright shocked. We, as in thousands of your would be consumers, are doing our part to boycott your products because of this decision. I work at Blockbuster. I will make sure that all my friends, family and customers I see at work know of how much of a let down this is. I, my friends at Blu-ray.com, the official Transformers forum, myspace, and all people I interact with on a daily basis will be certain to know of your decision and I will encourage them to boycott your products as well.

I apologize that things had to turn out this way. I am, now was, a die hard fan of Dreamworks/Paramount. This announcement is a stab in the back. You will see none of my money or my friends and acquaintances.

I am certain this is not the first letter you have gotten like this one. Im sure now, if not soon, you will understand the gravity of this mistake."

Nice to meet ya'll! I'll be moderately active on here. I have a few technical questions I'd like to ask some of the tech savvy sooner than later.

scott87
  Aug 22, 2007
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excellent read!all your points are 100% true! Lets stay blu
ieewe
  Aug 22, 2007
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From the article: "...for an inferior, under-supported format? " such comments make me want to buy an HD DVD player, very unprofessional.

alphadec
  Aug 22, 2007
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is'nt bribes illigal even in the United States. ?

here in europe we have some sort of "fair trade" that can go in and stop "payback", "mony under the table" to put it like that.
blu-ray_man28
  Aug 22, 2007
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I think we all should stay loyal or tru Blu. The fact remains that Blu Ray will be the winner in the end of the format war. Consumers today demand high quality from their home theater equipment, and that is exactly what Blu Ray provides us. HD-DVD is an inferior format hands down! Sure, HD-DVD players may be cheaper. Sure history tells us that consumers chose VHS over Betamax because VHS was the less expensive choice. But today is different. We as consumers have gotten used to expecting high quality, and are not so afraid anymore to spend a bit more to get it. Blu Ray is where it's at when it comes to quality and we all know it! Don't let this stupid decision by some greedy movie company executives get us all down. Transformers will be on Blu Ray before long folks! I gurantee it!

bluraylover
  Aug 22, 2007
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Does Anyone know this will affect overseas distrubution in u.k face off is disney and braveheart and Titanic are fox ?? could they still release these titles here ?????
rwduke
  Aug 22, 2007
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Shark, thanks for posting that link.

Bell is full of it. He is a slimeball who took a payoff. Most telling is the last sentence. "We hope this will influence consumers' choices."

Don't let this corporate slimeball sway your choices people. Don't reward shady backroom deals. Boycott Paramount movies and don't be forced into an inferior format. It is time to hold corporations accountable for their greed.

Paramount chose Microsoft's money over their customer's choice of format. Don't reward them with your money.

ericede
  Aug 22, 2007
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Besides the incentives I'm sure Microsoft has been prepackaging code for HDi for these studios. Bell's complaint is that Java is too complex... As in unlimited possibility or we don't want to pay programmers to develope our content?

I think it's wierd when a technology is too new for a major industry. They are looking at cutting cost right of the gate. They are so concerned with squeezing pennies out of every movie that they are willing to back was is basically an extension of the original DVD format.

Forget the fact that 30gb is fine for movies. What about the computer industry?? Is Paramount going to decided what is good for all the industries that use recordable media?

TDK has a prototype 200gb BD. I think saying that HD-DVD could stretch to 45gb is a very short sighted attitude.

Galley
  Aug 22, 2007
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It's time like this when I'm especially proud to be Microsoft-free. I use Macs and game on a PS3.
Want to send a message to Microsoft about their "tactics"? Make your next computer a Mac.

shatta
  Aug 22, 2007
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transformers DVD:Transformers HD.DVD= 45:1............

Coltboy
  Aug 22, 2007
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I have stuck my proverbial sword in the ground, i will stick with BD till it dies, which is not very likely :~)

ericede
  Aug 22, 2007
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Michael Bay has changed him mind. I guess after the coke wore off he decided that his post was a bad idea.

The studio shoved a copy of 300 under his nose and sold him on the special features. They just forgot to shove the sales figures from the movie 300 along with it.
Shark
  Aug 22, 2007
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ieewe, who are you try to kid, you are an HD DUD Owner.........Cheers,

ZMan
  Aug 22, 2007
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Outstanding column, Josh!! Well said and well done!! When you think about it, 18 months is not really that long!

CptGreedle
  Aug 22, 2007
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This is a nice column. I will stick with Blu-ray and Paramount will see that instant gratification will
hurt them in the long run.

ericede
  Aug 22, 2007
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I know that people pretty much post comments about the article without reading the threads, but incase someone is looking.

http://www.shootfortheedit.com/forums/viewtopic.php?t=2304

Michael Bay retracted and Mr Bell from Paramount said the deal with HD-DVD has no time limit.

Doesn't change my stance towards BD but it is the most current news.

ericede
  Aug 22, 2007
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Paramount has also announced they will not be replenishings stock on current BD titles.

tekhead73
  Aug 22, 2007
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Absolutely correct!!!!!!!
I will not be buying Transformers on DVD either. Or any other Paramount/Dreamworks release on DVD. I currently do not have a Blu-Ray player but I am getting a PS3 soon and I had planned on getting Transformers on Blu-Ray. The writing was on the wall and the end was near.This is just sad.....so very sad.
mike_schultz
  Aug 22, 2007
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If Sony would just come out with a 200-300 buck Blu-Ray player, this would all be over. Paramount's move was to entice those sitting on the fence to go HD-DVD. Come Christmas, if the consumer is staring at a line up of HD-DVD movies and a cheaper HD-DVD player, then they will pick HD-DVD. Sony has to do something big on the cost side to counter this or we could all be in trouble (format speaking).
TonyV
  Aug 22, 2007
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I give up. You people are amazing, that you think that a *format* will garner loyalty in the consumer marketplace. You're sadly mistaken, and in the end, your total lack of ability to have a sane, rational discussion over the merits of Blu-ray versus HD-DVD, and your insane notion that people are going to spend a lot more money on something that has a negligible difference, is probably what's going to kill this format faster than anything HD-DVD can or will do.

You still just don't get it. It's not about how many gigabytes the discs can store. It's not about any of the technical minutae that you keep spouting off. It's about two things:

1) Which format will have more of the movies I like? In spite of your spouting about how you don't want Transformers anyway, that's a tossup right now. If anything, HD-DVD just gained some momentum, and if all you have to offer is, "But we're loyal!!!" you're doomed to failure.

2) What is the difference between the formats *as perceived by consumers*? The answer is that there is none. I hate to burst your bubble, but I HAVE seen Blu-ray and HD-DVD side-by-side on a very nice screen and with very nice audio. There was NO difference. Period. 99.9% of all people either know this to be true firsthand as I do, or correctly believe it to be true. 0.1% of all people are fooling themselves with the justification that "PS3 is teh roxxors!!!".

IF you want to end this format war, you've got to suck it up that Blu-ray won't beat HD-DVD because of fanboys. It won't beat it because of small technical differences that don't matter in the marketplace. Sitting around moping about how bad Paramount and Universal sucks for making sound business decisions won't do it, either. It will have to win based on SIGNIFICANT differences in quality and features, or else price. Right now, it's got neither.

But hey, don't listen to me, I'm not a fanboy, and I don't really care which format comes out on top. I guess in your eyes that makes me (and all other rational consumers) some kind of traitor. And good luck with your ineffective strategy for winning people over. (Here's a clue: if anything, your unwarranted zealotry has turned me away from Blu-ray.)

You guys are so funny. Had Josh simply posted the known facts, it would have made HD-DVD look *very* bad by itself. But posting the baseless opinions that he did, it makes Blu-ray look just as desperate if not more to grasp at straws. It's like two four-year-olds fighting on a playground, and Blu-ray just became the one pointing at the other kid saying, "See!!? Billy's throwing sand!!!" Regardless of what HD-DVD did or didn't do, it really pisses me off that the tattler is being so righteously indignant as if they're innocent as the pure-fallen snow. Here's food for thought that I haven't seen anyone reply to yet: How much as Sony invested in Blu-ray? A hell of a lot more than $150 million, that's for sure. And if HD-DVD does come out on top in the end, it's going to strike a MUCH more serious blow to their credibility and bottom line, a blow that makes this pale in comparison.

EvanX
  Aug 22, 2007
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Well written.

ericede
  Aug 22, 2007
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Here here TonyV!!! I have no idea what you wrote because I didn't have the strength to read it but I'm sure it made a great statement!!

I only got to point 1 so I'll hit on that. Loyal = Sales Fanboys = Sales
People freak out because they have alot invested in one format or another. Being loyal is good for business.

As I was typing I saw the word zealotry.... If you think HD-DVD people aren't just as crazy then really you're exactly what you claim to hate.
.
Is it just me or does Fanboys sounds like a opening band for Erasure
boardposter
  Aug 22, 2007
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Can't wait to see Star Trek in HD this Fall!!!

UlicBelouve
  Aug 22, 2007
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This is an excellent article, I will add this to my blogpiece (I was writing my opinion on this, but you did it much better). Credit will, of course, go to you. Thank you.

Top reviewer
that1guystudios
  Aug 22, 2007
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Hey guys, I've been wondering....
Since Paramount is not replenishing stock on Blu-Ray titles,
do you think that the 5-free Blu-Ray offer will be effected?

daillguju
  Aug 22, 2007
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does anyone know how to get in touch with that company that's doing the Summer 5 free Blu-ray offer? Can't find a e-mail address or phone number anywhere?

tmax
  Aug 22, 2007
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TonyV

It sounds like you had already made up your mind well before your post, anyway I'm sick of
comments like yours trying to UP yourself. What makes you an expert?

I also compared formats, and for me Bluray provides a better experience. I love the way 24Bit PCM
audio sounds, far superior and please spare me the argument by telling me the other compressed
lossless audio formats sound the same as PCM.

Sir if you prefer mediocrity, if price is what really matters, go right ahead and purchase your HD
DVD player, and I hope it can give you the same experience as Bluray gives me.
wsanford000
  Aug 22, 2007
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I think that this is complete bull--ish!!
Jack Murphy
  Aug 22, 2007
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Here is a comment that I just sent to VIACOM.

SHAME ON PARAMOUNT - SHAME ON DREAMWORKS.
Taking a 150 million dollar bribe to prolong the HD format war is a disservice to the public that wants a single HD home video format. Your company is backing a losing HD format (HD-DVD) and has made this decision not in the interests of its best customers, or even Paramount itself, but purely of short-term corporate greed. This bad decision by the present heads of Paramount will come back to haunt you and go down in history like "The New Coke" fiasco did. HEADLINE: Corporate blunders of 2007 "Paramount backs only HD-DVD format". Sorry for your intelligent home video staff that knows the difference between Blu-Ray and HD-DVD, but is stuck with a poor corporate decision from above. Thanks for listening.
Yours truly,
Jack Murphy
Studio City, CA
moverob
  Aug 22, 2007
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Excellent opinion piece, Josh!!! Back in the day, I was one of those consumers who weighed my options, and went with the Betamax format. Though VHS won out, I NEVER regretted my Betamax decision. Later, I also went with LaserDisc over the RCA CED videodisc format. A superior format is a superior format -- end of discussion, as far as I'm concerned. Today, I am as TruBlu as ever! The Paramount/Viacom/M$ blunder does not sway me at all. Finally, I would add my voice to those who ask Warner to at least remain format-neutral, as Paramount will soon figure out they should have. Blu-ray will win out. We just have to stare down Paramount and let them know how stupid they are...
dzimpact
  Aug 22, 2007
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Paramount's decision doesn't affect me at all. The fact of the matter is: both formats can live side-by-side. What the consumer is lacking is an adequate selection of affordable players that can play both discs. For that reason, I don't buy movies in either HD format. For now, DVD is enough for me.

From what I've read from people who own both players, HD DVD does a better job in terms of performance but Blu-Ray has greater capacity. The HD DVD camp likes to show off their potential (such as their 51GB discs) but, as far as I know, only the 30GB discs are available in stores. That's about as useful as a super-fast car in a traffic jam.

Sony has a long history of inventing poorly supported formats. Betamax, MiniDisc, MicroMV, HiFD, and Elcaset are just a few examples of formats that game the consumer the short end of the stick. While there is money to be made from format licensing, I don’t want to be the one to pay for all of their bad decisions.

I don't find the format war confusing. I find it disappointing. So far, as far as I know, there are only two players that support both formats; and only one of them supports them fully. Unfortunately, both players cost an arm and a leg. Instead of fighting over which format will win, how about we work on getting players that support both formats down in price? That way, for once, the consumer can win.

ericede
  Aug 22, 2007
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Here is a funny quote from "The Digital Bits" blog.

"People at Paramount who were working on the HD-DVD and Blu-ray Disc versions of Blades of Glory had actually been planning to do some kind of elaborate interactive feature on both versions... except that they discovered the 30GB HD-DVD disc didn't have enough space to do what they'd wanted to do. So they were planning to include this feature exclusively on the Blu-ray version. Now, of course, that's all changed. But this casts some doubt on comments made by Paramount's chief technology officer, Alan Bell, in the media since yesterday, to the effect that the studio considered HD-DVD the superior format from a technical standpoint."
Metal_Kizz
  Aug 22, 2007
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in response to dzimpact :- its very true sony have made some poorly adopted formats like UMD etc, but hey.. you can only be wrong so many times. this time it wont be a bad choice

Randall
  Aug 22, 2007
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I think the one thing (the only thing) that HD DVD has over Blu-ray is that it is region free. Other then that it is inferior in every other way. However I think some of the big reasons that studio execs are backing Blu-ray are that is DOES have region encoding and the stronger BD+ encryption scheme. All of the technical features that benefit the consumer (higher bitrates, more space) are important to technicians and consumers but in the end I think it is the copy protection and region lockout that has the studio execs favoring Blu-ray. I can't fathom why Paramount would want to jump ship when there is more upside for them in the Blu-ray camp. Apparently they really don't care if their movies get pirated or if they are region free as long as they can make a few quick unethical bucks.
delanewf
  Aug 22, 2007
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What movies in the next 18 months, besides Transformers, does Paramount have coming out that were big box office smashes? Paramount must know they will not profit $50 million by selling BD's in that time so they decided to take the easy money. For Dreamworks, it was a no brainer. No way they are making $100 million in the next 18 months on BD's.

Everyone just hang in there. Once the holidays are over and BD has increased its ratio of disc sales, Paramount and Dreamworks will be counting the days until the end of their committment and we might see WB go BD exclusive and maybe Universal will go neutral. That is, of course, unless Universal is also in a contract with M$ that we don't know about.

Word of warning though. M$ pockets are deep and I wouldn't put it past them to try to buy the continuation of this war so no one wins. I believe that to be their ultimate goal.

blu-rayfan101
  Aug 22, 2007
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blu till the end!
Lt. Drebin
  Aug 22, 2007
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Uhhh, PC WORLD now has Paramount on record as saying this commitment is indefinite....what's going on???

spyrmak
  Aug 22, 2007
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HD DVD???????? it s**ks



forget HD DVD


i hate paramount what a stupid company............


was this thing necessary?

i am from greece and bought a PS3 and the same day learnt that

paramount is going HD DVD exclusive


WARNER BROS GO BLU RAY EXCLUSIVE now and

stop HD DVD from doing anything else...................

then everybody is going blu

end format war now..............


we are sick of it.......


we have the (blu) winner anyway...................

paramount just postponed the official announcement that HD DVD is off.
Lt. Drebin
  Aug 22, 2007
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LOL...obsessed much??

King03
  Aug 22, 2007
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Here is the message I just sent to Paramount's website: (http://origin.www.viacom.com/CONTACT/default.aspx)

I cannot believe Paramount's recent move to support HD-DVD exclusively for 18 months. I no longer purchase movies that are not on Blu-Ray format, and I refuse to go to HD-DVD just to buy my favorite Paramount movies. Imagine how many DVD's you could sell if you all settled your differences and picked the winning format in Blu-Ray. You had the chance to put the nail in the coffin of HD-DVD, and instead chose to prolong the useless (and costly) format war. If you think people in my demographic group (18-49, >50,000 income males) are going to buy an HD-DVD just to watch Star Trek, you are sadly mistaken.

Jesse
  Aug 22, 2007
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To TonyV

You're missing the point. I DID read everything you wrote. I respect your passion. However, the impression I get is that you're a rebel without a cause. It would just be nice to have the war over. That's all. Blu-ray has been on top for quite a while. Not only on top, but WAY above HD DVD in sales and support.

Maybe NOW there are only marginal differences between the formats. But one thing is certain, Blu-ray is the most forward thinking. In a hi-def future, Blu-ray is common sense. They came prepared. Their higher storage capacity renders HD DVD far less capable in the long run. Besides that, the PCM audio is just INCREDIBLE! A vast amount of beautiful uncompressed audio is something ONLY Blu-ray can continue to expand. HD DVD will reach a point to where it can't get much better, where Blu-ray has several more gig to go. Its a no brainer with who to go with.

This Paramount/Dreamworks thing just extended the war a needless 18 months. As supporters of Blu-ray, we are upset because of the this incessant will to live on HD DVDs part. Its ridiculous. There is a CLEAR winner here. We just have a very small handful of studios left that are stubborn and ignorant that keep this war moving on longer than it should.

spyrmak
  Aug 22, 2007
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do we have a clear winner?



i am glad to hear it because i am a PS3 owner


and yes i am obsessed because i bought this

player (ps3) to watch blu ray

and i can't afford and an HD DVD player because

paramount and universal want the easy money.


do you think that after the 18 months of the deal the two studios

will go blu?
BLU_BOY02
  Aug 22, 2007
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F*CK PARAMOUNT.

I'm standing firm on the Blu-side. BOYCOTT PARAMOUNT!

spyrmak
  Aug 22, 2007
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i will totally agree..................
ayates055
  Aug 22, 2007
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You know what... they may be enjoying there money right now... but what a shitty move on there part... with all the future revenue they could make by cashing in on Movies like transformers... is obviously set up for sequels... but as we read from the other column about Michael Bay.. hes way pissed off about it.

He Did that movie proud... if he didnt do it they would throw in someone stupid like 'Ridley Scott''' and we would have extreme closeups and a shakey cam! bugger that... they should of took Fox's lead! Speaking of FOX... looking at there release line up...

where is FIGHT CLUB:(
God if any movie on the planet i would love to watch in 1080p is that sexy movie... i bet fincher even shot it on Like 50mm film stock.. he knows the future of film making that bloke! guess we not gonna get 'Zodiac' now its a paramount moive

Saying that would love to see Panic room and Seven on Blu... they were Mirimax though right?
k20king
  Aug 22, 2007
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This might be a good thing. this creates more competition to please, us the consumer!

But dang I hate this news, Go Michael Bay and Steven Spielberg!

Go Blu-ray!!!

Tizflizz
  Aug 22, 2007
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upon hearing and reading the news of Paramount's decision, I went and bought four more BD. The only way to make your voice heard is through the revenue brought in by what the consumer buy's. I will support ONLY Blu. I have not bought a DVD in months, it makes no sense to spend money on something that is going to be obsolete.

Zixxer
  Aug 22, 2007
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Everybody sell everything Paramount that you own. This way Paramount products are being recycled rather than being purchased new again.

Top contributor
obriensg1
  Aug 22, 2007
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I may go neutral. I love my HD. Now with Heroes and Bourne for Universal, and Jack Ryan and Transformers on Paramount IDK...

dewey79
  Aug 22, 2007
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Paramount does not care about it's customers, they just care about getting paid. I am using nice terms too! No matter what they say, they ignored their customers in their decision and customers should ignore them. They could care less less.
adevilnamedbuena
  Aug 22, 2007
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You guys really need to keep up with the times! How 'bout some accuracy in your angst?

http://www.highdefdigest.com/news/show/Paramount/Michael_Bay/
Michael_Bay_Retracts_Earlier_Statement_Says_He_Supports_Paramounts_Decision_to_Back_HD_D
VD/884

SenorHelsinki
  Aug 22, 2007
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I'm glad some or most of you guys are boycott those bastards(Paramount/Dreamworks)... I'm with you guys 110% supporting Blu-ray... Paramount/Dreamworks doesn't care about their customers... They only care about themselves with money the shoving up their throats instead of their customers... In business world customers always comes first no matter what in any circumstances... Honestly, money is disguise as the devil himself(M$) wanting a winning competition... It's just too bad M$ have to be sore losers can't take the pressure losing the format war... Honestly, most corporate media always lie about themselves just look good getting a good offer from other corporate wanting a winning competition and losing lots of fanbase wise... It's good a thing that Paramount/Dreamworks is learning the hard way losing lots of customer who are supporting them, they just put foot up their asses and realizing losing lots of customers and money... I know for fact that they are hurting themselves from their mistakes... I just hope that Paramount/Dreamworks cash their checks $150m cause they are going to need it...
ih8aol
  Aug 22, 2007
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paramountsux.com is available
gwenaelseattle
  Aug 22, 2007
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I have always been a strong believer that people should not buy products based on how popular they are going to be but how good they are.
That is why since i started buying technology products for myself(and even as a child) I often bought Sony ones.
Yes JVC won the video format over the betamax, but sony had a better product, I purchased a minidisc years ago and even if mp3 are more universal the quality in sound is still better with a MD.
And that is why again I chose to buy a PS3 over an Xbox 360 or a Wii, because the product is better and the Blueray player on it offers me a better choice when I watch movies on my LCD TV.
I don't worry too much over Paramount choice, I believe that it is because of people like me ( millions actually) who bought a PS3 that BD movies are selling twice as many as HD-DVD ones.
I purchased 300 on BD and Paramount should look at those numbers that shows that 165000 copies of the BD version sold over the first week compare to 85000 for the HD-DVD, the 150 million dollar they got might be feel good at first but when Paramout in a few months see the sales figures for Spiderman 3 they'll wish they did not drop Blueray....................
Feleron
  Aug 22, 2007
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SO DID BLADES OF GLORY GET PULLED EVEN THOUGH IT WAS ALREADY PLANNED FOR RELEASE? CAN SOMEONE PLEASE INFORM ME OF THIS!!!
Brodee
  Aug 23, 2007
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I have an HD-DVD player and a PS3 to enjoy both formats. I'm just not willing to wait for a clear winner. Because I have both formats, I can share an educated opinion... I think HD-DVD is the better format. The special features are more impressive and interactive, and I think the picture is slightly better. That said, why is everyone so upset about Paramount/Dreamworks signing with HD? It will only benefit the consumer by lowering player prices on both Blu-ray and HD. Plus, other studios are exclusive to BD, and HD only had Universal until now. It evens the playing field to the point where the better format should win, not just the one with the most available titles. But my real question is, how many of the HD haters actually own an HD-DVD player? You're all entitled to an opinion, but if it isn't an educated one (owning both formats), why even bother sharing it?

Zixxer
  Aug 23, 2007
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Brodee

It's never good to have two formats competing. For instance, the dvd-a and sacd battle...NOBODY WON!!! Blu-ray is outselling HD-DVD significantly. It tells me that we just might have a solo hd format soon.
stude
  Aug 23, 2007
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I'm sure that Sony and the Blu-Ray supporting studios have absolutely NO interest in money or getting the most amount of money from their customers. And let's make sure we push a new format that we can't fully utilize yet. Where's the second layer burning that will give Blu-Ray "twice" the capacity of HD?
Shark
  Aug 23, 2007
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Everyone on this site should be aware that several persons in the HD DVD camp are so desperate to sell their B.S. that they spend quite a bit of time trying to manipulate us on this site. They are not always using the hard sell either, but are pretty easy to spot. I especially enjoy the ones pretending to be Blu-Ray supporters. Cheers,

bkbluray
  Aug 23, 2007
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Someone mentioned that the UMD was a bad format for Sony. It was actually a good step in the right direction. You can store a better, longer game on a UMD disc for PSP than on a cartridge for the DS (why is Nintendo still using cartridges?). This is like Microsoft still using DVDs for their X360 games (which limits them quite a bit) compared to Sony's using Blu-ray for their PS3 games.
sherb
  Aug 24, 2007
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Stop crying you pussies!
kevvedmore
  Aug 25, 2007
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As MattLx70 has said, the DVD format is Paramount's money-maker, so if all Blu-Ray followers resist from buying Paramount DVD films, they may rethink their strategy. Two years from now, maybe they will realise the error of their ways. START THE CAMPAIGN NOW!!
mctiller
  Aug 26, 2007
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Yeah, this decision was so against the numbers of what was actually happening that it can only be interpreted as panic.

http://blog.mctimages.com

Top HT gallery
DAMNSAM77
  Aug 28, 2007
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If you dont have a BD player by now, this is the time...

http://www.amazon.com/Sony-60GB-PlayStation-3/dp/B0009VXAM0/ref=pd_bbs_sr_1_s9_rk/105-2027377-7205243?ie=UTF8&s=videogames&s9r=8a5801be0d117bc7010d3a74224705dc&itemPosition=1&qid=1188333332&sr=8-1

Amazon is offering 8 FREE Bluray movies (3 instantly - 5 via mail) when you purchase a PS3!!! You cannot go wrong on a PS3 gaming console that doubles up as an EXCELLENT - Network Ready - Disk Space Read - BluRay/DVD player.

GO GET 'EM BOYZ AND GIRLZ!!! Lets bring those BD numbers up and HDDVD number down, WAY DOWN!!!

Offer Expires Sept 23rd 2007
nobluforme
  Sep 11, 2007
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what the deal really is, is a vote of no confidence in the cost and attitude of blu ray as a whole.
so what if toshiba offered $150 million dollars for exclusivity?....are you trying to suggest that that the bda arent trying the same thing with other companies?
sony has historically tried to bully its way into the average home by any means they see fit, just look at the dreamcast....mini disc they got greedy with, same goes for beta.
the research that paramount took out indicates clearly that console owners DO NOT buy as many films as dedicated standalone owners do, not only that they, like many companies want high returns for a cheap outlay.
this is where i feel that hd dvd will be the dark horse of the race, its cheap to make, gives fantastic results and is a finished product.
bd was rushed out the door, pure and simple, if memory serves, i believe it was sony etc that approached toshiba with regard to a unified format, which is how it should have been as was the case with cd, toshiba's spec was closed and ready to go long before bd was and sony knew this.
sony have/are taking a hell of a gamble relying on a games console to get blu ray into the average household, claiming that bd is better because its got more room is largely redundant because they havent done a single thing with it, so its moot
so far there hasnt been an issues as far as i know about space on hd dvd for movies so far...king kong, long movie but the transfer is stunning...dont remember hearing any negative comments about space on that release (cept maybe for the film itself).
people who buy an hd dvd addon for the 360 are CHOOSING to watch hi def films, they are not being forced to buy it, whereas with the ps3 you are, just look around, there are some very hacked off people, complaining about the price of it because of the blu ray.
now it seems warners are mulling over an offer to support exclusivly hd dvd over blu ray, if they did go that way, i belive that will cause more concerns over the alledged benefits of bd over hd dvd....movie companies want to make money, it is that simple, they will not choose to loose cash in any territory, regardless of wether its ther preffered format, those comapnies will switch no question......if warner were to support only hd dvd, that will be another major vote of no confidence in blu and the ramifications will be high.
bd+ will be cracked, that is without a doubt, practically all bd players will have home burned bd playback crippled, and i cant believe that some people, whom for years have readily obtained a burned or downloaded version of a movie will suddenly accept that this is ok and simply buy a legit bd disc...dont get me wrong im not condoning piracy, but the one thing i do know is how people work.
paramount may very well support bd again, nothing is permanent in technology terms, but should this move bring profit for them, that will only solidify hd dvd for them and for many other movie companies and people that they made the right move, this has been the case for universal since they switched....im sure most who read this will dismiss it in true fanboy fashion....but dont assume that its a done thing for blu ray....not by a long shot....


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