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Blu-ray Sales, Dec 19-25: Harry Potter Redux

Posted December 29, 2011 02:38 PM by Tony Sanchez

Blu-ray DiscFor the week ending 12/25/11, Harry Potter and the Deathly Hallows: Part 2, topped the Blu-ray sales chart for the fourth time. The last film in the popular Harry Potter series was a huge success for Warner Bros. as it finished its theatrical run with an amazing worldwide total of $1.3 billion. Harry and friends enchanted 40% of their total disc sales from Blu-ray buyers.

Last week's Blu-ray sales champ Rise of the Planet of the Apes dropped one spot to number two. The apes continued their strong home video streak by capturing 37% of their package unit sales from the HD format.

Dolphin Tale finished its first week in stores by placing No. 3 on the Blu-ray bestsellers list and No.2 on the overall package media sales chart. The difference in unit sales between the number one and the number three blu-ray top sellers was around four percent. Dolphin Tale earned 30% of its total disc sales from Blu-ray, which is a solid result for a family title.


Top Ten Blu-ray Sellers for Week Ending 12/25/11.
  1. Harry Potter and the Deathly Hallows: Part 2
  2. Rise of the Planet of the Apes
  3. Dolphin Tale
  4. The Hangover Part II
  5. Straw Dogs
  6. The Lion King
  7. Kung Fu Panda 2
  8. Cars 2
  9. The Help
  10. Warrior
Top Five Sellers for Week Ending 12/25/11 (Blu-ray's market share).
  1. The Hangover Part II (27%)
  2. Dolphin Tale (30%)
  3. Kung Fu Panda 2 (21%)
  4. The Help (19%)
  5. Rise of the Planet of the Apes (37%)
Top Five Blu-ray 3D Sellers for Week Ending 12/25/11 ( per % of total unit sales).
  1. The Lion King 3D (19%)
  2. Cars 2 3D (13%)
  3. Pirates of the Caribbean: On Stranger Tides 3D (13%)
  4. Captain America: The First Avenger 3D (10%)
  5. The Smurfs 3D (8%)



Source: Home Media Magazine | Permalink | United States [Country settings]

News comments (17 comments)


nazdar
 - Dec 29, 2011

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easy xmas gift idea ...

THGhost
 - Dec 29, 2011

Show comment

RJ Smoove
 - Dec 29, 2011

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Kung Fu Panda 2 is 7th? Kind of low for a high profile animated sequel. I'm happy Apes is 2nd though. And HP at first place is a given.

RJ Smoove
 - Dec 29, 2011

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@Boothill Gunslinger:

This article is referring to the sales from 12/19-12/25.

Chaotic
 - Dec 29, 2011

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i wish more people would see Warrior

DetroitSquirreL
 - Dec 30, 2011

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NY Yankees 23 2
 - Dec 30, 2011

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What day are they pulling all the HP movies off the shelf?

nolfoc
 - Dec 30, 2011

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atleast Warrior made the top 10, it should be in the top 3

thephantomcat
 - Dec 30, 2011

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Warner Bros. has stopped shipping them to retailers as of the 29th. What ever they have on the shelf now is all we have until they re release them.

thephantomcat
 - Dec 30, 2011

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I bought Harry Potter on 3D at best buy, parts 1 & 2, and Planet of the Apes. My sister was bugging me to get Dolphin Tale, but I can't bring myself to buy that movie no matter how good the 3D is supposed to be.

RebelPrince1986
 - Dec 30, 2011

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@chrishaney23: They will stop shipping new copies on 29 December.

MikaLove
 - Dec 30, 2011

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I read nothing anywhere about HP going off the shelves for a vault treatment. WB themselves STILL sell all the HP movies.
All retailers are still selling HP and there is NO sign of the movies becoming sold out anytime soon.
Those retailers who are temporarily out of stock say the movies will come back in stock again within days.
The vault news was a false alarm!

And @RebelPrince1986: "They will..."? December 29th was two days ago...

Don't fret about HP; get them when you have time and money!
Personally I'm waiting until the last movie will drop in price and then buy it.

thephantomcat
 - Dec 31, 2011

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The movies are still on the shelves because they only stopped shipping them yesterday....... I think it will take more than 24 hours to sell out on movies that most if not all of the fans already own. Also, this website ran a story on it, so I don't see how you didn't manage to read the story.

MikaLove
 - Dec 31, 2011

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@thephantomcat: If the franchise is going out of print, why does Warner STILL SELL all the HP movies?
And Amazon as well, globally. It doesn't seem to me that they are following through on this.

If there will be a vault treatment for these movies, where is the news on ANY of the retailers' sites?
Also, if a product is sold out, that is TEMPORARILY, because they are getting them in stock again when they are shipped.
Surely the retailers should know of this "idea" from Warner?

And you're pretty ignorant not to realize that I must have read the "news story" on this site, since that's what I commenting on in the first place.

The ONLY places so far, except for here, that I have read that HP is going out of print, is on Deadline and EW.
Regardless if I'm wrong in some sense, the movies will still be widely available. It's not going to be like with Disney movies. Which might be a shame because that means that not many HP products will be really valuable even though they are OOP.
That's why the whole move is just ridiculous and a pain in the a$$.

thephantomcat
 - Dec 31, 2011

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Mika, you said yourself you didn't read this anywhere not "anywhere else". Perhaps you should pit more thought in your wording? Also retailers don't advertise movies going into the vault. That expense falls on the studio. How can the move be a pain in the a$$ if its a false alarm? Either you're admitting the movies are going into the vault and its a pain, or its a false alarm and its not a pain.

RebelPrince1986
 - Dec 31, 2011

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@MikaLove: stop "shipping" doesn't mean "pull from shelves."

Burbank, CA Ð October 24, 2011 Ð Harry Potter, the #1 motion picture franchise of all time, will soon disappear from shelves, as Warner Bros. stops shipping all Harry Potter theatrical film titles (including Harry Potter and the Deathly Hallowsª Ð Part 2, and Harry Potter: The Complete 8-Film Collection) as of December 29, 2011 (moratorium does not include digital Ð Electronic Sell-Through & VOD Ð or games). The Harry Potter franchise has grossed more than $12.1 billion for Warner Bros. Entertainment Ð with $7 billion at the worldwide box office for Warner Bros. Pictures and $5.1 billion for Warner Bros. Home Entertainment Group and Warner Bros. Interactive Entertainment.

MikaLove
 - Jan 01, 2012

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@thephantomcat: Well maybe I just wasn't clear then, but since this news article said nothing about the vault idea I figured people could figure out what I was talking about.
Anyway, retailers still get more units shipped to them. And THAT'S my main point.
If a retailer is about to go out of stock for an item, they definitely say so.
What is a pain in the a$$ you misunderstood. I mean that it's a pain in the ass because it will become harder to get some titles while they will still not be rare enough to sell for a lot of money. To me it should either be totally OOP or sell as regularly. The only benefit I see is that since there are so many pointless editions of HP, everyone could make a buck from those going OOP.
However I had hopes to sell my UE's for a lot more than I bought them for. I want the ultimate box set whenever it comes.

@RebelPrince1986: Of course I know that and that's what my reply was implying. But still, read my post above. It seems to me that retailers still get units shipped to them from WHV. That's just how I interpret the situation. Titles aren't going OOP, anyway. Sure, the movies could be shipped from third parties. Either way I thought it would be a lot more of a crisis than they made it sound like. It sounded like "buy the HP movies before December 29th or you may miss the chance!". While that was not at all true. And that is what bothered me, really. Because of that false marketing approach. And in time for Christmas as well. It's obvious to me why they made it sound like some kind of crisis; just to boost the sales and get more $$$. Like usual. But IMO they don't deserve that, especially not since they are holding out on the final, ultimate box set. Which is basically all my collection is missing.
It's not fair to treat this franchise this way. Why do we have to wait?
I can even think Disney's approach is terrible as well; that they release titles for "the next generation": Why can't they release the movies for everyone? Many adults like to feel like kids still and buy children's movies. And there might be some that fall between the chairs that are born both too late and too early for that upcoming release, etc. It's a lot more about making money than it is to keep a movie (and the company's image) "fresh". It rather makes them look greedy and obsolete and unwilling to change and move on to new movies (although I as a person like to be nostalgic). However to me, HP is timeless and epic enough to be eternally sold for everyone and anyone at any time. Vault ideas are a pain in the butt but this idea being somewhere in between is bad in more than one way, like I just said.


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