Offbeat: Blu-ray Inspired Cosmetics

Posted January 24, 2008 08:14 AM by Josh Dreuth


This is a bit different than the news we typically cover, but cosmetics company Cargo has released a "blu_ray" cosmetics line. Labeled as "high definition make-up", it is designed for make-up artists who are filming in high definition. Besides the name similarities, packaging designs are also very similar, and it is difficult to miss the obvious connection. As far as I'm concerned, that's the first and last time we'll need to discuss blu_ray cosmetics on this website, but we would be doing a disservice to our female readers if we didn't at least point you to the website. Thanks goes out to HighDefChief for the news tip.
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News comments (28 comments)

Joe Cain

Jan 24, 2008

This is actually quite interesting. They say the line is "created for make-up artists filming in high-definition...designed to produce flawless results while maintaining a perfectly natural look." Watching the news in HD it's amazing (and a little disturbing) how many male anchors have incredibly obvious makeup lines...it reminds me how Abbie Hoffman used to forego makeup before TV appearances so he could retort that "it's funny how the people who say that to me are always wearing makeup."

KretzJ

Jan 24, 2008

Yeah, news anchors in High-Def could have killed High-Def... the first year or so was VERY scary.

Dave

Jan 24, 2008

LOL that is awesome. I would get some for my girl

frenchglen

Jan 24, 2008

could be used to educate the female demographic

H.mm...

mustang750r

Jan 24, 2008

this very interesting, I guess

TheTenth

Jan 24, 2008

after watching all the skin imperfections in Sunshine, I think it's best they developed some make up to hide those imperfections

Cobalt

Jan 24, 2008

I hope they don't cover up all the blemishes. It's what makes people unique and different. It's cool they developed this make up line. Really neat idea!

thespindoc

Jan 24, 2008

There's your answer to the porn industry going high def! :^)

Malosch78

Jan 24, 2008

This sounds pretty funny.

HighDefChief

Jan 24, 2008

I got mentioned on the main news page! Cool, I am officially a cool blu-guy

Top contributor

Guinness7

Jan 24, 2008

That is interesting that they are making makeup for HD videos now.

Rainman208

Jan 24, 2008

I agree with "thespindoc". If porn is going to go Blu they'd better stock up on the stuff.

CptGreedle

Jan 24, 2008

ROFLMAO!!! That is hilarious! At least it shows that the average person thinks of Blu-ray as High
Def.

saljr

Jan 24, 2008

Thanks Josh, Its tough to be a women now of days.

allanmejia

Jan 24, 2008

i found it funny but heyy, at least they didnt choose HD_DVD... opss i mean HD-DVD for the name LOL

JT_Designer

Jan 24, 2008

This could be funny. I can imagine a commercial with a number of tall beautiful models wearing short blue skirts w/ sparkles and blu_ray makeup like blue lipstick, eyeliner, blush, and nails. They could promote all things blu! Their scene background could be a cool blue and black like the blu_ray website http://www.cargocosmetics.com/bluray.html with sophisticated late 20's people drinking martini in an air conditioned room.

Blu girl: "Make-up artists use Cargo blu_ray for flawless makeup, it's no wonder High-Definition expects anything less." and they cut to a few girls wearing red down the bar with a red/black background, hot and sweaty, disheveled looking girls with messy hair and runny makeup. No guys finding them attractive and cut back to model guys lingering around the blu girls!
Blu girl: "Be cool, be blue."

HAHAHA

I copyright this idea!!!

shankmanmonster

Jan 24, 2008

WOW this company is just down the street from where i live, this is really funny.

Whytewash

Jan 24, 2008

I guess any plus for the format is a plus all around. Odd news but I guess its all good

Top reviewer

Top contributor

Nerdkiller likes BD

Jan 24, 2008

Could get a set for the Japanese girl at my school for Valentines day.

Top reviewer

Top HT gallery

Gremal

Jan 24, 2008

It's probably not just girls who need this. Based on some anchormen and weathermen appearing on the news, they didn't get the memo that their station is broadcasting in HD yet. They look rather scary in HD and need a good workover by a makeup crew. Some of the ladies also need tips on how to use makeup for HD. Their makeup might look fine in NTSC, but it's scary in 1080i broadcasts.

Matt X

Jan 24, 2008

Lets all get some and do up Ken Graffeo's face like a clown....................

thespindoc

Jan 24, 2008

Mark my words folks, this is just the beginning of the "Blu" products to come, all of which will ride the coat tails of the successful Blu-ray format.

highdefw

Jan 24, 2008

omg your jking....

lgans316

Jan 25, 2008

Looks and Sounds RIDDICK-CULOUS.

eeyria

Jan 25, 2008

what's next a blu_ray high def:
car line?
hair transplants?
shaving cream?
clothing line?
HD DVD (to make themselves look like blu ray) lol

Thespus

Jan 25, 2008

I'm glad someone came up with a line of set make-up like this, many of the comments from above are correct, that News Anchors and weathermen look ghastly with conventional makeup on HD cameras. The makeup that they use for the standard def shoot is much more akin to stage makeup, but with less greasepaint foundation and more Max Factor style pancake foundation, this is why so many actresses have complained about how they look worse or older in HD...now they can go on with their physical hubris in peace... and we don't have to see how nasty JLo actually looks!

saljr

Jan 28, 2008

BBC Anchor Sues Over Facial Surgery For HDTV Makeover. To bad she didn't hear about Cargo products. This my opinion she is a very attractive women even if she has acne. Don't sweat the small stuff. KID My husband said you are very attractive even with acne.

http://www.tomshardware.com/2008/01/28/bbc_anchor_sues_over_facial_surgery_for_hdtv_makeover/